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Why "Marry the House, Date the Rate" is GREAT Advice
Massive Agent Podcast
Why "Marry the House, Date the Rate" is GREAT Advice
November 3, 2022• 16m
Send me a message Who couldn't use some solid advice at times? Here's a piece of advice that is super controversial, but in reality, it has an awesome underlying message. The problem with it is the communication from one agent to the other. Somewhere, it gets lost in translation, in turn making it "bad advice". Well screw that, I'm here to tell you that is GREAT advice, and it is up to the agent to really understand what this message means. Even Glenda Baker from TikTok has said this is the worst advice ever, but I disagree. What is hard to understand is that the house stays the same (location, neighborhood, etc...), but what doesn't stay the same is the mortgage or the monthly payment, they are malleable. Marry the house date the rate is not controversial, its factual. You are not stuck with the mortgage, aka date it! The issue is when your telling consumers they CAN refinance when interest rates go down. We need to change that too IF interest rates go down, if they can qualify, then hell yeah, refinance. The problem is when you lead them on to think refinancing is a sure thing when it's not. As long as your communicating the concept correctly, its an IF, not a guarantee.Try Keeping Current Matters w/ BAM discountAutomate your social posts to the other platforms w/ Repurpose.io Proud member of the Broke Agent Media network***********************Sponsored by: Follow Up Boss, the CRM of choice for agents ready to scale quickly. Massive Agent listeners get a FREE 30 Day trial (no CC required!!) CLICK HERE***********************Recommended:Witly: the fully automated Facebook Ad management system for real estate agents and loan officers. Get a 14 day free trial HEREShop my Amazon Store: podcasting equipment, my favorite books, cool stuff for REALTORS®, etcMassive Agent Society: Our Real Estate Lead Gen Coaching Program/online course and online courseBuzzsprout: Starting a podcast? Host your show with the same platform we use. Affordable, user-friendly podcast hosting for real estate agents - New users get a $20 Amazon Gift CardOne of our agents in Iowa got 9 new deals under contract in just 45 days, in a recession… without cold calling, door knocking or paying Zillow. See how over at massiveagentsociety.com***********************RESOURCES :Free "Clients From Social" Masterclass - Learn the new formula top agents are using on social media to attract 5+ new closings, month after month. REGISTER HERE: https://members.massiveagentsociety.com/free-masterclass-registration?utm_source=podcast_notesMassive Agent Society on Skool - My coaching community giving Realtors the exact blueprint (and handholding) to attract 5+ new clients, every single month. CLICK HERE: https://www.skool.com/massiveagentsocietyManychat PRO - Automate your Instagram DM's and Get 30 days of Manychat Pro for FREE - CLICK HERE REAL Broker - Learn how we can be business partners and build a business together @ ΓEA⅃ Broker- CLICK HEREPLEASE LEAVE A REVIEW on APPLE PODCASTS or SPOTIFY 🙏🏼